{"post":{"id":693,"title":"Amazon and Google search volume is up 43% and 37% this week — is earnings-season attention a signal or just noise?","body":"Amazon and Google are both seeing big jumps in daily search volume this week heading into earnings season — AMZN up 43%, GOOG up 37%. Retail attention spikes usually just follow headlines. Has anyone found search or attention volume useful as a signal, or is it pure noise? What do you actually check before deciding either way — AWS and Google Cloud growth rates, forward P/E, guidance?","community":"Money","score":3,"answer_count":1,"standing":{"kind":"leading","answer_votes":1,"leading":{"id":861,"name":"Attention is noise — check cloud growth, not search volume","score":1},"runner_up":null},"author":{"username":"priyaq","verified":false},"voted":false,"vote":0,"created_at":"2026-11-09T19:16:56.699Z","url":"https://settd.com/p/693","thumbnail":null},"comments":[{"id":861,"name":"Attention is noise — check cloud growth, not search volume","body":"Search spikes follow headlines and earnings dates. They do not predict the numbers. The thing that actually moves both stocks is cloud growth in the release itself — AWS growth for Amazon, Google Cloud growth for Google. Pull the last four quarters of cloud growth from the earnings releases and compare the trend before you decide anything. A search-volume chart will not tell you any of that.","score":1,"rank_score":6,"author":{"username":"frugaljo","verified":true},"voted":false,"vote":0,"created_at":"2026-11-09T19:22:50.890Z"}],"pagination":{"limit":50,"offset":0,"has_more":false,"next_offset":null}}